Elf lubricants owe their identification with excellence, performance, records and countless victories in part to their history, story of a brand created over 50 years ago.
A year after the brand's launch in 1967, the motorsports saga began with the Matra-Elf team, which won a French Formula 3 Championship title with Henri Pescarolo. The record-setting machine was off to the races. In 1969, Jackie Stewart took the first of his three Formula 1 world championship titles at the wheel of the Matra MS80, with the Elf logo prominently displayed.
Begun in 1968, the special partnership with Renault helped Elf take home 18 Formula 1 drivers’ and constructors’ world championship titles and grew beyond racing through a major marketing agreement to recommend Elf lubricants for Renault vehicles. Other major partnerships have been formed since, with constructors including Kawasaki, Alpine and recently the reborn, legendary British motorcycle brand Brough Superior.
Fifty years of passion, technology and performance have brought Elf lubricants to 94 countries, through 230 products that cover three specific market segments: cars, motorcycles and trucks. An iconic brand, Elf markets engine oils designed by enthusiast for enthusiasts. Synonymous with excellence, the Elf brand stands out in its use of technologies developed and tested under extreme conditions, products that have proven their value in racing and specific solutions for collector cars, to offer motorists an unmatched driving experience.
In 2001, Elf became a brand of Total, which is now the world's fourth-largest lubricants distributor.